Meet Noel Gugliemi.  Actor of over 66 films, he has found an obvious typecast.  No doubt he has talents as an actor, but we simply need to look at this in the context of the overall representation of Latinos in media.  According to U.S. Census data, persons of a Hispanic or Latino orgin are 14.4% of U.S. population.  A comparison to study by the Chicano Studies Research Center of UCLA, 4 percent of Latinos have regularly appearing roles on television.

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